SIRIUS and XM Complete Merger, Sirius XM Radio new name
SIRIUS XM Radio Chosen as New Corporate Name
Combined Company Has Over 18.5 Million Subscribers, Annualized Second Quarter Revenue Exceeding $2.4 Billion
Company to Offer Consumers Best of Both Services, While Maximizing Significant Efficiencies
SIRIUS XM Reiterates Financial Guidance; Expects 2009 Synergies of $400 million and 2009 Adjusted EBITDA of over $300 Million
SIRIUS Satellite Radio and XM Satellite Radio today
announced that they have completed their merger, resulting in the
nation’s premier radio company. The new company plans to change its
corporate name to SIRIUS XM Radio Inc. The combined company’s stock
will continue to be traded on the Nasdaq Global Select Market under the
symbol “SIRI.”
SIRIUS XM Radio begins day one with over 18.5 million subscribers,
making it the second-largest radio company, based upon revenue, in the
country; and, based upon subscribers, the second largest subscription
media business in the U.S. With under 10% penetration of the home and
car market, the opportunity for continued growth is significant.
“I
am delighted to announce the completion of this exciting merger between
SIRIUS and XM,” said Mel Karmazin, CEO of SIRIUS XM Radio. “We have
worked diligently to close this transaction and we look forward to
integrating our best-in-class management teams and operations so we can
begin delivering on our promise of more choices and lower prices for
subscribers.”
“Every one of our constituencies is a winner. Combined, SIRIUS XM
Radio will deliver superior value to our shareholders. By offering more
compelling packages and the best content in audio entertainment, we are
well positioned for increased subscriber growth. Our laser focus on
subscribers will continue and listeners can be assured that there will
be no disruption in service. We also believe that the completion of the
merger will eliminate any confusion that has been lingering in the
marketplace,” added Karmazin.
XM shareholders will receive 4.6 shares of SIRIUS common stock for each share of XM.
Competitive New Options for Consumers
SIRIUS
XM Radio broadcasts more than 300 channels of programming, including
exclusive radio offerings from Howard Stern, Oprah, Opie & Anthony
and Martha Stewart, among others. SIRIUS XM Radio will offer these
expanded options to consumers through arrangements with the world’s
leading automakers and its relationships with nationwide retailers.
As
a result of the merger, SIRIUS XM Radio will also be able to offer
consumers new packages in audio entertainment, including the first-ever
a la carte programming option in subscription media. In addition to two
a la carte options, the new packages will include: “Best of Both,”
giving subscribers the option to access certain programming from the
other network; discounted Family Friendly packages; and tailored
packages including “Mostly Music” and “News, Talk and Sports.” The
first of the new packages will be available in the early Fall.
“One
of the most exciting benefits of this transaction is the ability to
offer subscribers the option of expanding their subscriptions to
include the Best of Both services. Given the respective popularity of
exclusive programming on both SIRIUS and XM, we expect many subscribers
will upgrade their current subscription,” said Karmazin.
“The
upside potential for both consumers and shareholders is huge. Consumers
have the ease of adding premier programming without purchasing a new
device. For shareholders, this kind of organic growth is a key part of
the company’s future and the success we expect to see,” said Karmazin.
As
promised when the merger was first announced, existing radios will
continue to work and every subscriber has the option of maintaining
their current service package.
Benefits for Shareholders Begin Immediately, Integration Already Under Way
SIRIUS XM Radio expects to
begin realizing the synergies expected from this transaction immediately.
“In
addition to realizing significant potential revenue growth, the
management team will move quickly to capitalize on the synergies that
many analysts have predicted for this combination. We expect to begin
achieving those synergies without sacrificing any of the world-class
programming and marketing we are known for,” said Karmazin.
The
company today also reiterated guidance for the combined SIRIUS XM
Radio. Based upon a preliminary analysis, the combined company expects
to realize total synergies, net of the costs to achieve such synergies,
of approximately $400 million in 2009; to post adjusted EBITDA
exceeding $300 million in 2009; and to achieve positive free cash flow,
before satellite capital expenditures, for the full year 2009. The
company also expects that both synergies and adjusted EBITDA will
continue growing beyond 2009.
“We have all the
tools necessary to begin executing as a combined company with high
aspirations for subscriber growth and greater financial performance in
part from the significant synergies that we begin realizing literally
today — on Day One. We are moving quickly to integrate the
operations,” said Karmazin.
The corporate headquarters will be
located in New York, NY and XM Satellite Radio, the company’s
wholly-owned subsidiary, will remain headquartered in Washington, DC.
Effective after the close of the market yesterday, trading in XMSR common stock on the Nasdaq Global Select Market ceased.
This is all great news but I would like to hear from Mel about the stock that is down to $1.70 as we speak.


