This Black Friday Sirius XM Radio will be launching a free “Best of Both” promotion where consumers can get three free months of “Best of Both” by purchasing any Sirius or XM aftermarket product.
“Best of Both” normally costs $16.99 a month so three free months is a pretty good deal.
In an interview with Twice.com Jim Meyer (Operations and sales president) said the company’s sales to date of the “Best of Both” package have exceeded all forecasts.
“This is the first opportunity we’ve had to sell tiered
programming. When you look at the other pay services, tiered
programming has been successful. We’re encouraged by the early results.
Obviously we like it better when they buy $16.99 rate than $6.99.”
Sirius XM Radio will also have special displays in Circuit City and Best Buy stores starting this Friday promoting the new packages and combined services.
You can read the full article here.
