http://siriusxmnews.com/2008/12/sirius-xm-radio-the-worlds-most-influential-companies/ Visit Musicsink.com Wed, 04 Apr 2012 23:12:43 +0000 hourly 1 http://wordpress.org/?v=3.3.2 http://siriusxmnews.com/2008/12/sirius-xm-radio-the-worlds-most-influential-companies/comment-page-1/#comment-701 Neal Barkett Fri, 26 Dec 2008 21:19:03 +0000 http://siriusxmnews.com/2008/12/sirius-xm-radio-the-worlds-most-influential-companies/#comment-701 Sirius Xm is a great product. The problem with it as a viable company is the length of time of the merger, the economy tanking along with auto sales. The good news is again, it's a great product. I believe that Sirius Xm has to be more pro-active when it comes to marketing. Now is not the time to cut back on marketing. It's now or never. If you in a fight and you get knocked down you can't finish the fight in a defensive posture and expect to win. You need to go after your competition by reaching out and putting your wares in the consumers face. Why do 19 million people subscribe to this service? Because it's worth it to them. Know with lower subscription costs you have to bang the drum and that is not happening. If their main concern is the bottom line, Sirius Xm is in trouble. The after market installs could be ramped up with a little advertising. Bottom line is to go after the young people like Steve Jobs did w/ the I-Pod. I-Pods are not factory installed either! The bottom line will take care of itself if you increase the subscribership. Sirius Xm is a great product. The problem with it as a viable company is the length of time of the merger, the economy tanking along with auto sales. The good news is again, it’s a great product. I believe that Sirius Xm has to be more pro-active when it comes to marketing. Now is not the time to cut back on marketing. It’s now or never. If you in a fight and you get knocked down you can’t finish the fight in a defensive posture and expect to win. You need to go after your competition by reaching out and putting your wares in the consumers face. Why do 19 million people subscribe to this service? Because it’s worth it to them. Know with lower subscription costs you have to bang the drum and that is not happening. If their main concern is the bottom line, Sirius Xm is in trouble. The after market installs could be ramped up with a little advertising. Bottom line is to go after the young people like Steve Jobs did w/ the I-Pod. I-Pods are not factory installed either! The bottom line will take care of itself if you increase the subscribership.

]]> http://siriusxmnews.com/2008/12/sirius-xm-radio-the-worlds-most-influential-companies/comment-page-1/#comment-3061 Neal Barkett Fri, 26 Dec 2008 21:19:00 +0000 http://siriusxmnews.com/2008/12/sirius-xm-radio-the-worlds-most-influential-companies/#comment-3061 Sirius Xm is a great product. The problem with it as a viable company is the length of time of the merger, the economy tanking along with auto sales. The good news is again, it's a great product. I believe that Sirius Xm has to be more pro-active when it comes to marketing. Now is not the time to cut back on marketing. It's now or never. If you in a fight and you get knocked down you can't finish the fight in a defensive posture and expect to win. You need to go after your competition by reaching out and putting your wares in the consumers face. Why do 19 million people subscribe to this service? Because it's worth it to them. Know with lower subscription costs you have to bang the drum and that is not happening. If their main concern is the bottom line, Sirius Xm is in trouble. The after market installs could be ramped up with a little advertising. Bottom line is to go after the young people like Steve Jobs did w/ the I-Pod. I-Pods are not factory installed either! The bottom line will take care of itself if you increase the subscribership. Sirius Xm is a great product. The problem with it as a viable company is the length of time of the merger, the economy tanking along with auto sales. The good news is again, it’s a great product. I believe that Sirius Xm has to be more pro-active when it comes to marketing. Now is not the time to cut back on marketing. It’s now or never. If you in a fight and you get knocked down you can’t finish the fight in a defensive posture and expect to win. You need to go after your competition by reaching out and putting your wares in the consumers face. Why do 19 million people subscribe to this service? Because it’s worth it to them. Know with lower subscription costs you have to bang the drum and that is not happening. If their main concern is the bottom line, Sirius Xm is in trouble. The after market installs could be ramped up with a little advertising. Bottom line is to go after the young people like Steve Jobs did w/ the I-Pod. I-Pods are not factory installed either! The bottom line will take care of itself if you increase the subscribership.

]]>