Russo to headline ‘Mad Dog Radio,’ new sports talk channel on SIRIUS and XM

SIRIUS XM Radio announced today that it has signed
renowned sports talk personality Chris “Mad Dog” Russo, the former star
of the Mike and the Mad Dog show, to a five-year contract to headline a
new sports talk channel exclusively available on SIRIUS and XM.

Mad Dog’s recent departure from the market-leading Mike and the Mad Dog
has been national news in recent days — a dramatic reflection of his
loyal fan base, huge popularity and strong name recognition. Mad Dog is
known for having helped popularize the sports talk radio format across
the country and speculation on his next step has been high.

“Mad Dog’s fans are passionate about their sports and passionate
about where they get their sports news and commentary from — these are
the listeners that any audio entertainment company would want,” said
Scott Greenstein, President and Chief Content Officer, SIRIUS XM Radio.
“Having Mad Dog on SIRIUS and XM will fuel subscriber growth and create
new and exciting opportunities for advertisers. Choose whatever sports
analogy you want — this is a big win.”

SIRIUS
channel 123 and XM channel 144 will relaunch as Mad Dog Radio, a
reformatted channel that will cover the spectrum of sports with
engaging talk, high profile interviews, up-to-the-moment news and live
remote broadcasts from the biggest sporting events.

More Information Here: http://www.sirius.com/siriussportscentral

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