Howard Stern Still Dominates Satellite Listening
Arbitron has released ratings for satellite radio for the fall of 2007 and Howard Stern’s Sirius Howard Stern Sirius
channels are still the most-listened to stations on either service. The
survey found that over half a million listeners had signed up for
satellite radio since the Spring 2007 survey. As one would expect, the NFL on Sirius and holiday-related stations saw an increase in listenership in the fall as opposed to the spring survey.
100 on Sirius is the most listened to channel on satellite, with a 0.04
AQH rating and a cume of 1,210,000 listeners 12+. His Stern 101 channel
has a 0.01 AQH and a cume of 501,100. Over on XM, Opie & Anthony’s Virus channel pulls in a 0.01 AQH 12+, with a cume of 171,300.
Hits 1 is the only other Sirius channel with over half a million cume.
On XM, the ’60’s, ’70’s and ’80’s channels all cross the 500,000 cume
mark, with a 0.01 AQH rating. The XM Top 20 on 20 channel had a cume of
1,049,200 and a 0.01 AQH rating. The fall data further shows that for
all of satellite’s many niche stations, the channels that play the hits
still continue to be the top rated music channels.
[Via:FMQB]
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